Tuesday, September 18, 2012

The Drawing Board: Lyrical Travel


At Cooper, where I work, we find that looking at the world from the perspective of people and their goals causes us to notice a lot of bad interactions in our daily lives. We can’t help but pick up a whiteboard marker to scribble out a better idea. We put together "The Drawing Board", a series of narrated videos, to showcase some of this thinking. These aren’t meant to be slick, highly-produced demos—just some ideas we’ve thrown up on the board to stimulate thought and discussion. So enjoy. Discuss. Design.
This Drawing Board was inspired by Experimental Travel, also called Latourex, in which travelers play “games” that determine what they do and how they might do it while on the road. We are enamored of this idea, and wondered how it would translate to a service design with a mobile experience.
Nobody likes to feel like a tourist. When we look for guidance from typical sources, it can feel like we're all working off the same script and we're still not connecting to the real place. In this episode, we explore how people can use chance to find inspiration and authentic experiences when they travel.

Credits: Chris Noessel, Greg Schuler, Christina Worsing

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